Who doesn’t want to own a magazine or newspaper?
The appeal of having a successful media channel is at the hearth of the most diverse organizations and private citizens. It has been a trademark of most business barons and activist organizations alike.
The new entrepreneurs of the publishing industry have it easy not having to face with the issues of this change of paradigm. Massive capital depreciation comes to mind along lots of talent out of job.
Where the 4th power have diluted across all ranges of content with all ranges of veracity. Decreasing the signal to noise ratio have the self-healing property of allowing to spot the best signals that otherwise would be lost in the mass media frenzy.
Handling your own magazine or news site is easy
Now, you can have the false impression that managing an online magazine or news site is a complex job. It may be lots of work depending on your scale, but hard or complex is not the first word that comes to mind. This is because of the technology that makes it possible.
Content management systems are nothing new, and they are so flexible that most corporate sites are built on top of them. This site is built on top of WordPress which might or might not fit the bill for this kind of development, for example.
Where CMSs really shine is allowing many people to manage huge amounts of information in different roles and with different access levels. You’ll need this to manage and share resources across a team.
In a web development for digital publishing platform most of the tasks can automatized: from the task management to the presentation, from the indexing and integration with social networks to the SEO.
This allows the project to focus in the hardest and time consuming part which is, actually, creating the content: writing, reviewing, and proofing.
Bottom line is: you don’t need to have a computer science degree or be a geeky kind of person to get around and learn to use modern CMS tools. Their aim has always been making accessible the content creation for everyone.